Welcome to Questy's
Sales and Marketing Portal
Using technology as a business tool...
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Welcome to Questy's Using technology as a business tool... |
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Marketing and the Role of the Webmaster ...
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When I first started teaching the webmaster certificate series, many people were struggling to understand the role of the webmaster in their organization. It is important to understand that being a webmaster is not strictly a "geek thing." While there are many technical aspects to being a webmaster, there are also many business issues related to the role. The "What is a Webmaster" series put all the issues into perspective. Using a web site as a marketing tool is not reinventing marketing, it is simply applying a new tool to previously proven concepts. With the articles on "Marketing Basics" we'll apply some of these concepts to using your website as a marketing tool. Stay tuned to this area! Some new articles, as well as some tools you can use for marketing your website will be available here soon! |
What is a Webmaster series: |
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E-Commerce Fundamentals ...
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Whether you are a business person trying to understand all the E-Commerce jargon, or a student studying the fundamentals of E-Commerce, these resources should be helpful to you. These E-Commerce Fundamentals were moved here from Questy's Tech Study Guides. These are written in an outline format, similar to other links and lessons for learning found in other areas of Questy World. While these are to be used as study guides for E-Commerce concepts, because they are more focused on business and marketing issues, rather than web building or networking, this area is more appropriate to house them. |
Electronic Commerce Foundations |
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Capitalism
and Communicating ...
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These links are pages to articles I wrote for sales and marketing training. Kind of think of them as your morning exercises for your brain. To be successful in business, you must get yourself into a successful state of mind. Each page will only take a few minutes to read. Read it in in the morning as you have your bowl of cereal or cup on coffee. Think about the concept discussed, and try to recall the topic at least once later in the day. Who is Questy, and why should you care? Have a small business or technology question? |
Beyond ideas and intentions - |
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Technology
Basics for the Business Person ...
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These articles were written for business people to think about how to integrate technology into their business. Like the articles above, they can be read individually, and only take a few minutes to read each one. While these were written a few years ago, I purposely did not put anything in them which would age them quickly, and their content is still relevant to most small business people. |
Technology, what a concept. |
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